Health, Beauty & Personal Care
Integration: Shopify POS & eCommerce

Friends of Alma inspires their customers to feel beautiful both inside and out! Their focus is on natural beauty and health, to make it easy for their customers to feel confident in making the switch to toxin-free beauty products.

Friends of Alma have beautifully customized their loyalty widget and tab to their brand. They’ve used a complementary accent color and created a reward that works both in-store and online.

Here's what we love about their program:

💙 Their loyalty widget design

Friends of Alma's brand is clean and spacious, which they have transferred to their widget. Their widget is perfectly simple, with their loyalty theme color matching the brand's primary color on their online store.  

💙 Their program is consistent across their entire store

Their loyalty program works across all of their store sites. New customers can sign up, members can earn points, and they have the flexibility to choose where they want to redeem their rewards—in-store or online.

💙 The way their members can earn points 

Friends of Alma have eight different ways for their members to earn loyalty points. Store owner Alannah chose these ways with a specific goal in mind. She wants to:

  • Grow their social media following and activity 
  • Grow their customer database by friend referrals
  • Get more product reviews 

Features that Friends of Alma are using: 

Shopify POS & eCommerce Integration

Loyalty widget 

  • Customized widget & tab

Loyalty emails

  •   Customized email templates

Earn Tab

  • Product Reviews
  • Like & Share on Facebook
  • Follow Instagram
  • Birthday
  • Referral 
  • Create Account

Here's what Alannah has to say about her loyalty program:

“Our loyalty program has allowed us to give back to our amazing customer base by rewarding them for their loyalty. We know that our customers are our whole business, and this has been the perfect way to let them know how much we value them. We could not be happier with the program and the feedback we’ve had so far. Thank you!” 

- Alannah / Store owner

And here's what one of her loyal customers thinks

“Thank you Friends of Alma for your exceptional service. As a customer it is rare to feel valued and listened to (especially online). However, I feel like I’m part of a community when shopping with you. I absolutely love the points system. Although they never last long - I’m always using my points for amazing perks and discounts!” 

- Tiana / Loyal customer

Extra things Friends of Alma are doing:

Their Instagram Page

Friends of Alma are quickly gaining followers and post engagement on their Instagram page. They have a great range of posts that showcase their products and their happy customers using their products, and they also appeal to the lifestyle many of us dream of. 

Share your story:

We love to hear about the cool things that our users are doing. Share your store’s story by sending an email to or let us know your ideas through the chat widget 👍

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