Prodermal specializes in selling women's skincare products and treatments by Dermalogica. They are part of the exclusive Platinum Circle / VIP stockist of Dermalogica Australia. With 30 plus years industry experience, they provide expert advice in-store and online to help give their customers ultimate skincare confidence.
Prodermal's goal for their rewards program is to increase repeat business. They have created a tabless program with exclusive perks, including a joining bonus and loyalty rewards to get their members excited about their program, as well as an easy-to-use referral program to encourage them to spread the word about the store.
Here's what we love about their program:
💙 The rewards they offer their members
Prodermal offers an appealing rewards ladder that climbs in value as members earn more points. They've created three rewards at different point levels. Their reward titles instantly demonstrate the value of unlocking their rewards by adding the discount amount, encouraging their members to keep spending to unlock the higher-value rewards.
💙 Their loyalty widget customization
Prodermal have added their logo and theme color to their loyalty widget. Adding elements of their brand helps to make their widget feel like an extension of their store.
💙 Their loyalty program explainer page
Prodermal have created a comprehensive rewards program explainer page. They've cleverly used common questions as headings to make it easy for their customers to understand and have also included their generous rewards to get customers excited to join and start earning points.
Features that Prodermal are using:
→ BigCommerce Integration
→ Loyalty widget
- Customized widget design
→ Loyalty emails
→ Complete Profile Bonus
→ Referral Program
Here's what Prodermal has to say about their loyalty program:
“Collect works effectively with our high-volume site, and we have experienced a strong increase in repeat business since launching our rewards program. We’ve worked closely with their team to create our program, and we really like that when you reach out to them they are really responsive and friendly."
- Mike / Prodermal
Extra things Prodermal are doing that we love:
Their skincare events
Prodermal host lots of fun and educational events all around Australia for women to learn more about the latest skincare trends and tips, and hear from Dermalogica experts. These events help Prodermal grow an engaged community around their brand, giving their customers a medium to chat about their own experiences, ask questions, and meet others who are passionate about skincare.
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